Scott Perry

Scott Perry is a director with a gift for distilling culture into striking, emotionally-resonant narratives. Blending a documentary-style sensibility with…

Scott
Perry

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Family Matters

Amazon

Amazon

This documentary-style campaign showcases the real stories of Amazon employees, whilst highlighting the range of benefits offered.

Gel Lyte V

ASICS

ASICS

The craft behind the ASICS GEL-LYTE V meets the rhythm of real life — stitched with precision, worn with purpose. Built in the details, lived in the moments.

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How Trips Are Made

Google

Google

This campaign captures the magic of seamless travel, where Google Trips weaves every detail of your journey into a perfect tapestry. From cherished destinations to effortless itineraries, your next adventure is not just planned—it’s at your fingertips, ready to unfold.

Scott Perry is a director with a gift for distilling culture into striking, emotionally-resonant narratives. Blending a documentary-style sensibility with cinematic precision, his work is humanistic and observational, spanning high-fashion campaigns, branded content, and commercial storytelling that forges a deep connection with audiences.

Scott Perry is a director with a gift for distilling culture into striking, emotionally-resonant narratives. Blending a documentary-style sensibility with cinematic precision, his work is humanistic and observational, spanning high-fashion campaigns, branded content, and commercial storytelling that forges a deep connection with audiences.

Scott previously worked at MTV and served as creative director at FADER’s in-house agency, Cornerstone, where he collaborated with artists like Burna Boy, Dua Lipa, and Lil Nas X to shape their visual identities. His commercial portfolio includes campaigns for luxury fashion powerhouse Diesel and The New York Times’ award-winning Independent Journalism for an Independent Life series, directing the poignant Vera. Perry has also partnered with Nike, Google, Amazon, Beats by Dre, Asics, McDonald’s, YouTube and more, consistently drawing out nuanced emotion while maintaining a distinct and compelling brand aesthetic.



Queens Lead

Nike

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Nike

Scott Perry’s electrifying Nike spot celebrates the power of heroes in shaping future champions. Following four young women inspired by trailblazing sportswomen, the film showcases determination, ambition, and the legacy that fuels the next generation of Queens.

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Independent Journalism for an Independent Life

New York Times

New York Times

Using real NYT headlines and copy to explore its bond with readers, Scott Perry brings their stories to life—illuminating the depth, richness, and humanity of The New York Times’ subscribers through the stories that shape our world.

Make Your Miracle

Oppo

Oppo

This global campaign showcases the hard work behind miracles. Featuring OPPO’s Global Brand Ambassador, Ricardo Kaká, the film reflects on legendary moments and the perseverance that makes them possible.

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For Successful Living

Diesel

Diesel

An electrifying tribute to the raw energy of NYC’s Lower East Side and East Village in the ‘90s—shot on an Alexa Mini and printed to 16mm for that signature grimey feel.

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